ADVANTAGES OF NEW HELMET

• Use of Iconic Imagery instead of hard-to-read text increases visual impact and creates an original visual identity
• Removes all visual similarity between OSU and Texas
• The only orange helmet in the Big 12 creates both an individual look for your team AND better downfield targets for quarterbacks
• Gray Facemask echoes OSU helmets from the 60's and 70's, saying "Old School" SWC and Big 12 at the same time